In an increasingly complex and fragmented music ecosystem, data is everywhere - but clarity is not. From ticketing and streaming to audience insights and market intelligence, the real challenge is no longer access to data, but how to aggregate, interpret, and act on it efficiently.This panel brings together leading voices from across data analytics, machine learning, and event infrastructure to explore how better data integration can optimise workflows, improve decision-making, and unlock new value across the live music sector.What does meaningful data aggregation actually look like in practice? How can promoters, artists, and organisations cut through silos and build smarter, more connected systems? And how do we move from data overload to actionable intelligence that drives growth and sustainability?Expect a focused, practical discussion on tools, platforms, and strategies that are already reshaping how the industry operates - and what's next.MusicTech Germany powered dialogue
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